“Thereasa is a go-getter. If you want results, you need to hire her for your demand gen projects. She came right in and rolled up her sleeves and dug into creating a lead generation process surrounding webinars. This wasn’t just a regular webinar process — this was a webinar process on steroids! We had more than 15 webinars monthly at the peak. She was the first to document the processes in detail and was critical in trying to make our process better. She is a great communicator with the marketing and sales teams (her main “customers”). ”
— Carol Ferrari, VP Marketing
“Thereasa approaches marketing and lead generation with intangible insights and a commitment to quality. Her integrity and sense of responsibility are inspiring. She captured the support and admiration of many senior stakeholders throughout our project due to her deep intellectual horsepower, drive to deliver results, and ability to bring diverse teams together to achieve common goals. Thereasa is a great asset to any company culture and great teammate to have in your corner. If you have the opportunity to work with Thereasa, seize it!”
— Feliz Pappich, Director of Product Management
“Thereasa is smart, hard-working and very adept at product marketing. She built internal communications program that quickly aligned our field and channel sales teams, kept them informed of new product launches, industry happenings and competitive updates. She developed a launch plan that was used by our integration and channel partners. She’s humble and kind and I would love to work with her again.”
— Trevor Dolan, Product Marketer
“B2B marketing is best when it speaks to a prospect’s specific business needs. Know your audience, segment your communications and target your messages, and your prospects will welcome your engagement.
Thereasa approaches marketing and lead generation with this sense of mission and a commitment to focus and quality.”
